AGL / Fashion Footwear
AGL, a third-generation, family-run Italian footwear company, had limited presence and distribution in the United States. They came to us with a desire to improve their brand awareness.
Through strategic introductions to select press in our network, LGC secured profile stories on the Giusti sisters as well as editorial placements in top outlets, from ELLE, Glamour, Harper’s Bazaar and InStyle to Lucky, Marie Claire, Style.com and Vogue. Thanks to this boost in A-list press, AGL made great strides in sales and marketing, launching in Berdgorf Goodman for Fall 2013.